Steal-worthy ideas for experiential marketers seeking inspiration—from road trips to home-based marketing kits to e-gifting.

A look at the most-read CM stories of the year.

ON DEMAND WEBINAR - Join Chief Marketer editors and an expert panel to hear lessons learned from brands that have effectively pivoted into influencer marketing and leveraged successful partnerships in this unprecedented time.

CM Weekly December 20, 2020 Drumroll please…. The news is out! We have unveiled the 2021 Chief Marketer 200—the editorial listing of the best engagement and activation agencies across 11 partner categories—from experiential to shopper marketing to B2B brand engagement to martech—that shine a spotlight on the fastest-growing channels of marketing. This exclusive list has…

An exclusive list of the top 200 brand engagement and experience agencies serving the U.S.

CM Weekly December 13, 2020 With many Americans avoiding holiday travel this year amid restrictions caused by the pandemic, dreams of vacationing in a tropical paradise with a piña colada in hand will be in full effect. And that’s precisely where Bruno Mars-owned SelvaRey Rum aims to position itself. After three years of planning and…

The “reverse” activation trend, in which brands deliver experiences to consumers’ doorsteps, is a way to reach consumers during the pandemic.

SelvaRey CMO Brielle Caruso discusses the rum's rebrand, the importance of experiential and diversity in the spirits industry.

CM Weekly October 4, 2020 Marketing moms deserve a shout-out. Wouldn’t you agree? Introducing Chief Marketer’s inaugural “Market Like a Mother” program: an annual showcase of outstanding female marketers who are leading their teams and their families. Because despite this year’s unprecedented challenges, we couldn’t think of a better time to celebrate and recognize the…

Profiles of outstanding marketers whose leadership and campaigns are moving the needle for their brands.