Search Results for: influencers

  • The Coming eRevolution in Online Marketing

    Change is something we all seek to better understand.
    In the marketplace, thousands of minute innovations occur daily.

  • TV Looks Shaky

    According to the Television Bureau of Advertising (TVB), total spot television advertising revenue to drop off between 2-5% in 2009 from 2008 figures. Online ad revenues for local TV stations, however, are expected to increase 25-35%.

  • Promo’s PRO Award Finalists 2008

    This year’s finalists are an elite collection of agencies doing some of the best work in promotional marketing

  • Walmart Updates In-Store TV Network

    Walmart last week launched the Walmart Smart Network, a new system powered by Internet Protocol Television

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  • Pop a Shop

    a pop-up store, appeared in Los Angeles last month selling a new fashion brand inspired by the Pink Panther. But despite the neatly arranged racks of

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  • Nutritional Standards

    I pledge allegiance to the We all know how it goes, or how we think it goes. The unconditional daily declaration to America and the values she holds dear.

  • Spam Success Rate: 29%

    What€™s the biggest problem with spam? It€™s not that people get away with it and profit from it; it€™s that an ungodly number of recipients actually open them up and act on the offers they see in those spam messages.

  • DMA Ramps Up Lobbying Spending in Election Year

    Put aside the balloons and the baby kissing: The surest sign that it’s an election year is an increase in lobbyist spending. The Direct Marketing Association, which spent $800,000 on these activities throughout all of 2007, nearly matched that during the first six months of 2008.

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  • Small, Medium Businesses to Increase Ad Spending: Study

    Eighty-one percent of all small- to medium-sized businesses will either maintain or increase their level of advertising spending, according to the Local Commerce Monitor,

  • E-Mail Suffering Because of Social Networking, Text Messaging

    It comes as no surprise that e-mail marketing has been suffering because of the increasing popularity of online social networks and text messaging.