Looking for award winning mobile and social creative, with measurable results? Consider these three brand-case histories from PRO Award winning agencies.

Learn how NASA is building social colonies to raise awareness.

Chief Direct Marketer July-16-2014 View Web Version July 16, 2014   NASA’s Giant Step in Social Media NASA is building social colonies to raise awareness. Parago's Rodney Mason shares a first person account of how NASA is connecting with social influencers, and the lessons you can learn from their experience. More… SPONSORED BY: America's Test…

Research turned up these three social marketing tactics that are often relegated to the back burner, but shouldn’t be.

Many of us fail at successfully communicating our differentiation and inevitably lose business because prospects ‘just don’t get it’.

Leveraging bloggers and collaborators on social media for influencer marketing is paying off big-time for food brands like Kraft, Whole Foods and Coca-Cola.

Chief Direct Marketer Email Optimization | Forming a True Sales-Marketing Partnership | View Web Version July 1, 2014   How to Make Events Work Harder The nature of live events creates unique problems for marketers. Events are one of the few marketing channels that have yet to be fully digitized. However, on average, events represent 28%…

A big difference between B2B and B2C marketing is the follow-up.

Goal setting and forecasting is essential in creating a successful digital marketing budget.

In this special report, learn the secrets you need to know for effective email marketing, including: The latest issues surrounding deliverability B2B enewsletter trends Dos and don’ts for using video in email How mobile has influenced copy and subject lines And more! Complete the form to download the full report.