Marketers on Fire: SAP Global CMO Alicia Tillman
Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.
Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.
Following are several strategies employed by brands during lockdown.
The content streaming market is getting crowded: The latest is NBCU's Peacock.
Virtual trade booth experiences from Alibaba Group, Fitbit, Gigabyte and Power Integrations.
TikTok hopes that optimized targeting methods will help SMBs gain exposure with new audiences.
Mastercard offered up an array of free digital events on its social and digital platforms open to the general public.
The Facebook boycott for its policy toward hate speech has inspired other brands, like Pernod Ricard, to take a more proactive approach.
How IBM and Facebook pivoted major global events to all-virtual summits utilizing disparate approaches.
Shapermint CMO Massimiliano Tirocchi on the brand’s unique success during quarantine, his approach to paid social media and customer acquisition.
How companies can use social platforms to communicate with customers during the pandemic.
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