Agencies

• Agencies

  people

  Interface Software, Oak Brook, IL, hired Alec Wilson as vice president of worldwide sales and Mark Crosbie as vice president of software development.

• Agencies

  NEW LISTS

  National Geographic Inactives There are some 1.1 million names on this file of last seven- to 24-month inactive members of the National Geographic Society.

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  BOOK REVIEW

  Bobo Bible The French claim that in France, the bourgeoisie want to be artists, while in England, the artists want to be bourgeoisie. If David Brooks’

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  LIST LEADER

  Kurtz Wins Award Brian Kurtz has been appointed List Leader of the Year by the Direct Marketing Association’s List & Database Council, New York.Kurtz,

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  PARTNERSHIPS

  Brokers Team With Shop2u SHOP2U.COM, Fairfax, VA, has launched a cooperative e-mail program and partnered with a dozen list brokerage firms that will

• Agencies

  Rumors of Direct Mail’s Death…

  Study shows mail is holding its own as Internet spending grows NESTLED IN THE PAGES of Veronis Suhler’s most recent Communications Industry Forecast are

• Agencies

  SPEED or SCOPE

  The benefits of best of breed vs. black box ARE BEST-OF-BREED OPTIONS universally the best choice for marketers? Trade-offs can include implementation

• Agencies

  HealthCentral to Buy DrugEmporium.com

  HealthCentral.com will expand its reach in the online pharmaceutical market by acquiring DrugEmporium.com, an online subsidiary of Drug Emporium Inc.,

• Agencies

  On-the-Go Discounts

  Vindigo’s instant offers target palm computer users DROPPING BY Keens Steakhouse in midtown Manhattan for a bite? Your Palm Pilot just may deliver a discount

• Agencies

  Cover-ups

  IF THIS ISSUE’S Hot Creative had a theme, it would be protective coverings: from tin cans to sun block to – well, to other things. Some coverings might