PR/Comms
-
Branding/Marketing
PR Roundup: Wicked Overload, News Influencers and a PRSA Honor
This week’s PR Roundup looks at the “Wicked” movie’s test case for PR oversaturation, America’s fascination with news influencers and a global honor for PRSA.
From
-
Media Relations
Will Bluesky Change PR?
Social media trends come and go, but it seems to have been awhile since an existing social media platform (Bluesky) has encouraged so many users to jump ship from their current social media habits. Such moves are something for the PR and communication industry to pay attention to.
From
-
Social Media & SEO
Nine PR Thought Leadership Strategies From PRNEWS’ Inaugural Event
Industry experts assembled at PRNEWS’ inaugural “PR Thought Leadership Strategies on LinkedIn” event Tuesday afternoon to share best practices and tips for writing posts, becoming a LinkedIn thought leader, mastering the platform’s algorithm, media training clients and optimizing newsletter engagement. Following are insights from event.
From
-
Influencer Marketing
The 2024 Election and the Changing Definition of ‘The Media’
Former President Donald Trump’s decisive victory in the 2024 Presidential Election has ushered in new questions for candidates and campaigns about messaging strategies and how to reach people. It’s proved that “the media” is no longer solely legacy outlets. Social media influencers and podcast hosts are now just as much a part of the media landscape as correspondents, columnists and editors.
From
-
Digital & Technology
LinkedIn Newsletters: Best Strategies and Practices to Follow
PRNEWS spoke to Tayler Felix of Workday on best practices for utilizing LinkedIn newsletters.
From
-
Digital & Technology
PR Roundup: Connectively Done, X Exodus, AI Pros and Cons
This week’s PR Roundup follows Cision’s upcoming shutdown of Connectively, formerly known as HARO, the mass exodus of users and brands from X (formerly Twitter), and a new study featuring the pros and cons of AI for digital PR.
From
-
Media Relations
Six PR Lessons From the Presidential Election That Apply to All Practitioners
There are several important lessons from the 2024 Presidential Election that PR people can apply to non-political accounts, from dealing with media to performing research to preparing client talking points.
From
-
PRNEWS Media Relations Online Training Workshop
Media relations has continued to evolve rapidly with emerging technologies, shifting audience expectations, and changes in journalistic practices. Gain a fresh perspective on essential strategies to stay ahead.
From
-
PRNEWS PR Thought Leadership on LinkedIn Online Workshop
Learn how to leverage LinkedIn to position your clients and executives as thought leaders, enhance your PR strategies, and master the platform’s unique features. Level-up up your LinkedIn skills with actionable insights and practical tips that will impact your communications initiatives immediately.
From
-
Media Relations
Ask a Journalist: Tanya Christian of Consumer Reports on Why Journalists and Publicists Need to Rekindle the Relationship
[Editor’s Note: Ariane Lovell, Senior Vice President, Media Relations, NY Health and Multicultural Earned Media Lead at Weber Shandwick, is taking the lead for our reinvigorated “Ask a Journalist” series. First up? A conversation with Tanya Christian, multimedia content manager at Consumer Reports and former news & politics editor at ESSENCE.] Ever wonder what really […]
From
