Chief Marketer Staff

• Do-Not-Spam List Now Part of CAN-SPAM: Schumer

  Language involving the creation of do-not-spam list will be part of the CAN-SPAM Act being discussed now by the full Senate, Sen. Charles Schumer announced.

• Harris Interactive Reports Revenue Increase

  Harris Interactive, the Rochester, NY-based research firm, reported second-quarter revenue of $33.3 million, a 10% increase over the same period last

• Consumers Favor Do-Not-Spam Registry: Survey

  (Direct Newsline)Sen. Charles Schumer (D-N.Y.) has renewed his offensive against junk e-mail, citing a new survey that says 75% of the nation’s Internet

• Agencies

  Pepsi and Apple Promote Music on 100 Million Bottles

  Pepsi-Cola Co. and Apple Computers will make 100 million bottles sing in an under-the-cap promo that lets consumers download free songs. The February-March

• Letters to the Editor

  : I do not know what circles Terry Nugent runs in. He obviously deals with different people

• FTC Gets Thousands of Complaints Against Telemarketers

  Complaints against telemarketers appear to be pouring in to the Federal Trade Commission as the number of registrants to its do-not-call list tops 53

• Toyota Scion Gives Breakdancers a Ride to College

  Toyota Motor Corp.’s Scion brand is the designated driver for the 2003 Ground Battle College Tour. Scion sponsors the tour and provides its new-model

• News Briefs

  SHAWN PREZ: opens a guerilla marketing shop Power Moves Promotions & Marketing in New York City, with $1 million in billings from clients including Sean

• Agencies

  Reebok to Sponsor Latin Music Festivals

  Reebok North America, Canton, MA, has signed as national sponsor of the Latino Music Festival Circuit for 2004. Reebok and retailer Just for Feet get

• Correction

  The Hudson Valley Direct Marketing Association