Chief Marketer Staff
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News Brief
SHARPER IMAGE CORP.: has signed a multiyear licensing agreement with The EnE Group, LLC, a developer, manufacturer and marketer of luggage, computer cases and related travel accessories.
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Listline e-Newsletter 08/03/07
Vicon Publishing Inc. has chosen MetaResponse Group to manage three
magazine subscription lists. The largest file with 32,117 names
identifies subscribers to Lab Manager Magazine. -
Email
Lewis Resigns from StrongMail
Dave Lewis, vice president of market and product strategy for e-mail technology provider StrongMail has resigned to take a position at another unnamed company, Direct has learned.
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Digital
Imre Acquires MDV Communications
Imre Communications has acquired MDV Communications, an online marketing firm.
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IXI Acquires Cohorts
IXI Corp. has acquired Cohorts for an undisclosed sum.
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Agencies
Catalogs Drive Online Sales: USPS Survey
Direct mail recipients were nearly twice as likely to purchase from a retail Web site as those who received only an Internet communication, according to a new survey by the U.S. Postal Service.
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Agencies
Cabela’s DM Revenue Rises Nearly 9% in Quarter
Cabela’s Inc. posted net income of $11.3 million for the second quarter, an increase over net income of $8.4 million in the prior year.
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Agencies
Banks Ups Merry to Executive VP
Jos. A. Bank Clothiers Inc has promoted Gary Merry from senior vice president for operations to executive vice president. He will now will head the firm’s store and catalog operations
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Alloy Names Frehe Chief Financial Officer
Alloy Inc. has promoted Joseph Frehe from senior vice president of finance to chief financial officer.
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Agencies
Best Buy Goes Back to School With YouTube
Consumer electronics giant Best Buy, along with YouTube, this week introduced the Tech U Out Video Challenge, a contest in which college students are encouraged to post videos to YouTube.