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Facebook Trumps MySpace
A recent survey conducted by marketing firm Youth Trends shows that American youths between the ages of 17-25 like Facebook more than MySpace.
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Third World Countries Most Keen to Mobile Content
As strange as it sounds, a new report released by the Forum to Advance the Mobile Experience (FAME), and sponsored by Palm, indicates that mobile device users in developing countries are more eager to access content and…
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Agencies
Lay’s Taps TV Show to Share the Joy
Lay’s potato chips have found a new home on TV and online.
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Gather.com Brings on Top Consumer Brands
Social media Web site Gather.com has signed a number of new advertising agreements with top consumer brands.
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Innovation, 3; Idiocy, 3
What is it about human nature that makes us want to kick a guy who’s down? A lot of folks took a beating in Boston’s bomb scare last month. Cartoon Network’s
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PROMO Index
Turbo Tax The Tax Rap TurboTax is putting a fun twist on tax season to get people to rap for cash. People upload rap videos about taxes to www.youtube.com/contest/thetaxrap
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Dogs Rule
For dog lovers, the Westminster Kennel Club Dog Show is their Super Bowl. Like discerning football fans, devotees of man’s best friend appreciate it when
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When “Free” Really Isn’t
One of the FTC’s current hot buttons is investigating advertisers who are running offers for all things “free.” Specifically, the FTC becomes interested when things advertised as free truly…
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Wireless Web Users: Who Are They?
A recent study released by the Pew Internet & American Life Project gives some broad demographic information about Internet users who have surfed the Web with a wireless device as opposed to users who have not.
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