Topic
Partnership Marketing
-
Acquisition
Partnership and Affiliate Marketing Programs: 5 Ways to Evaluate Performance
Five key areas to look at when evaluating the performance of your partnership and affiliate programs.
-
Acquisition
Tips from a Partnership Marketing Guru—Carnival’s VP Partnerships
Carnival Cruise Line VP Partnerships Scott Becher prefers to engage with partners that
would like to reach his guests as much as he’d like to reach theirs. -
Agencies
8 Brand Partnerships to Steal Ideas From
From Benjamin Moore to The Gap to Dr Pepper, here are eight killer brand partnerships among thousands in the marketplace as examples of brilliant marketing.
