Direct Mail
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Agencies
Royal Mail to Name Brydon Chairman
Donald Brydon is expected to be named to be chairman of Royal Mail Holdings plc for three years from March, according to wire service reports.
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Agencies
USPS Names Corbett Executive Vice President, CFO
The U.S. Postal Service has named Joseph Corbett chief financial officer and executive vice president.
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Agencies
Mail Stream: A Report on Incoming Direct Mail
Seeds of Change, an organic seed catalog, is marking its 20th anniversary with tote bag and cap offerings, as well as a wide variety of live plants, herbs, gourmet greens and cover crops featured in its latest mailing. Food for the Poor has created an insert piece which went into the National Catholic Register. The piece seeks to provide food and shelter for people in the Caribbean and Central America. And a recent subscription offer from Vogue Knitting includes a hat pattern freemium and a hard offer of $14.97 for four issues
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Agencies
Oriental Trading Names Fuller COO
Oriental Trading Co. Inc., a direct marketer of party supplies, has named Dana Fuller senior vice president and chief operating officer.
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Agencies
Meet the Broker: Debbie McLain, RMI Direct Marketing
This week, Meet the Broker features Debbie McLain, a pragmatist in a recession fighting mode. McLain knows from experience that if ever there was a time to mail smarter it’s right now
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Agencies
Corporate Graphics Closes Plant, Axes 27
Corporate Graphics, a Mankato, MN direct mail services firm, will close its Austin, MN facility, laying off 27 employees, according to wire service reports.
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Agencies
Financial Direct Mailings Fall: Mintel
The number of financial services company direct mail offers to acquire new customers fell by more than one-quarter in 2008, according to market researcher Mintel Comperemedia.
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Agencies
Meet the Broker: Susan Darling, Millard Group Inc.
This week Meet the Broker features Susan Darling, who reflects on how catalog and list strategies are evolving with Internet media. Darling is certainly in the thick of changes at work and at home
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Agencies
R.R. Donnelley Shutters Plant, Axes 160
R.R. Donnelley is closing its Spencer, IA plant in March and will lay off its 160 employees, according to wire service reports.