Topic
customer engagement
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Agencies
Is Your Customer Engagement Strategy Really Relevant?
Today every brand knows customer engagement is essential. But how do they move beyond metrics around pseudo engagement and deliver a great message?
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Agencies
Are Your Customers Enjoying the Experience?
Brands like Starwood, MGM Grand, National Australia Bank and Time Warner Cable are increasingly focusing on customer experience to gauge success.
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Agencies
Starbucks Gets It – How Happy Employees Result in Happy Customers
Starbucks’ decision to invest in its employees through education will certainly pay back with interest.