Content Marketing
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Agencies
2012 PRO Award Finalist: Noise Digital for Tic Tac Canada
A year long program for Tic Tac Canada around the concept “Fun Fresh Talent” helped the brand create a long-term social media strategy and increase brand awareness.
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Social
2012 PRO Award Finalist: The Marketing Arm for Monster.com
In a time of 9% unemployment in the U.S., Monster wanted to motivate a growing number of job seekers – who were chasing a decreasing number of job openings – to stay positive and embrace Monster.com to find the perfect job.
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Agencies
2012 PRO Award Finalist: TRIS3CT for Newell Rubbermaid Office Products
For the 2011 back-to-school period, TRIS3CT was challenged with reinvigorating the uni-ball brand for Newell Rubbermaid Office Products.
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Agencies
2012 PRO Award Finalist: Prizelogic for Disney Cruise Line
To position Disney as the only cruise operator that offers “magical experiences” on every voyage, Prizelogic created The Magical Cruise Adventure Sweepstakes, which allowed users to build their own cruise by adding upgrades to their potential grand prize in the form of activities and amenities that normally cost extra.
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Agencies
2012 PRO Award Finalist: Alcone for LG MobileComm USA
Cellular phone maker LG challenges the fastest thumbs in the nation every year in its annual LG U.S. National Texting Championship.
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Agencies
2012 PRO Award Finalist: Ryan Partnership for Unilever
Ryan Partnership was charged with getting consumers talking and sharing news about Magnum Ice Cream virally, and encouraging them to buy in-store.
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Agencies
2012 PRO Award Finalist: Infinity Marketing Team for Hewlett Packard
Infinity Marketing was charged with breaking through the noise around the launch of HP’s Spectre notebook and attracting key media and influencers, achieving a high amount of media impressions, dramatically increasing awareness and reaching a large social media following–all while making it the most talked about product launch and event campaign of the CES show.
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Social
2012 PRO Award Finalist: redpepper for Kirkland’s
To take Kirkland’s’ Facebook page to the next level, redpepper designed the Cha-Ching! promotion.
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Social
2012 PRO Award Winner: PHD for Bissell
Using social media and a celebrity sock puppet, PHD found a creative way to educate moms on the value of the BISSELL Deep Cleaner .