Blogs
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Social
Using Social Proof to Boost Conversions
Marketers can leverage social proof to build quality engagements with customers, and hopefully turn those engagements into conversions.
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Social
Why Social Media Influencers are a Valuable Asset for Your Brand
Popular YouTube influencers can make great social media influencers if you play your cards right. Here’s some solid tips.
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Social
5 Tips to Find the Right Social Media Influencers
How do you make sure that your pick of social media influencers are the right people to represent your brand? Here’s five tips.
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Social
NASA’s Giant Step in Social Media
Learn how NASA is building social colonies to raise awareness.
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Social
4 Ways Food Brands Make Influencer Marketing Work
Leveraging bloggers and collaborators on social media for influencer marketing is paying off big-time for food brands like Kraft, Whole Foods and Coca-Cola.
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Agencies
5 Tips for Engaging Soccer Fans Without Breaking Your Marketing Budget
Here are five ways to improve engagement with fans during the FIFA World Cup.
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Social
3 Strategies to Harness the Power of Personal Branding
Recognizing the impact of personal branding and harnessing its power can create enormous gains for the brand.
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Data & Analytics
Special Report: Following Digital Footprints to Make Sense of All Your Data Points
Marketers like Kraft are using online behavior to get a fuller view of their customers and craft social campaigns in real time.
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Social
Tips for Better Social Marketing
Over half of companies have metrics showing a positive result from social activity on marketing optimization according to recent research from Altimeter.
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Social
Brand-Building On Social Media
There are several keys to focus on when establishing your brand on all of the social media platforms on the landscape. From locking down social media addresses and finding a consistent tone to staying relevant and trusting your customers, these seven tips will get you pointed in the right direction.
