Search Results for: coupons
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Agencies
Is Voice Technology the Next Big Disruptor?
Is voice technology the next star of marketing?
Forbes checks in with a few experts.Tagged in: -
Acquisition
Dixie’s Brand Building Manager Talks New AR Bathroom Cup Designs
Dixie Brand Building Manager Priti Lokre shares the strategy and measurement
tactics behind the campaign, as well a look at past mobile marketing campaigns.Tagged in: -
Data & Analytics
Marketing in a Gray Area: The Ethics of Digital Targeting
Here are three things to consider when calibrating your brand’s moral compass before embarking on an online media campaign.
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Acquisition
Google and Target Release Voice-Activated Coupon
Target is testing a voice-activated coupon as a way to encourage people to
start using Google Assistant to shop at Target. -
Acquisition
How To Spot Un-Authentic Influencer Content
With the focus on influencers and the proliferation of sponsored content, authenticity
has never been more important. Here are 7 red flags to watch for. -
Data & Analytics
Avoiding the Pitfalls of Multitouch Marketing Attribution
When done properly, attribution programs can live up to the hype and deliver outstanding business value and insights. But for every success, there are also failures.
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What Disney & IBM Can Teach Omnichannel Marketers
In true omnichannel marketing, brands provide customers with seamless experiences no matter where they go or which device they use. Learn how Disney and IBM made that magic happen.
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Agencies
Starbucks Combats Fake Ads Targeting Undocumented Individuals
Starbucks is combating ads that appear to be aimed at drawing in undocumented individuals with a discount.
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Agencies
A Primer in Sweepstakes Marketing
There are several types of sweepstakes and games and the trick is to make sure you match the correct type with your specific sweepstakes marketing effort.
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Agencies
2017 Coupon Use Crosses Demos/Generations
Coupon use is holding steady, according to the 2K17 Valassis Coupon Intelligence Report.