Search Results for: Marketers on fire brands on fire

The do’s and don’ts of a public rebrand.

In an effort to woo small- and medium-sized businesses, Walmart has partnered with ecommerce platform Shopify.

An organization’s response to protests against systemic racism coupled with the pandemic requires marketers to examine the key tenets of cross-cultural marketing.

Some brands are getting behind the movement to end racial inequality. Others are being pulled into the spotlight unwillingly.

A conversation with e.l.f. Cosmetics’ CMO about the brand’s recent refresh, incredible TikTok success and consumer insight-focused approach.

We chat with Ally Financial CMO Andrea Brimmer about the brand’s COVID relief offerings and how it’s reshaping its marketing strategy.

Facebook and Pinterest are providing more tools for marketers to facilitate product marketing online.

New consumer habits point to an increased need for brand marketers to optimize their ecommerce presence.

Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.

Six insights about D2C marketing culled from interviews with marketers at SmileDirectClub and Nested Bean.