Q&As

Legislation being proposed in the Illinois House would create the equivalent of a do-not-call list for junk mail in Illinois

Federated Department Stores Inc. will close five distribution centers this summer, laying off 750 employees.

PC Connection Inc. expects to report fourth quarter earnings that will break even with last year, following $1 million in special charges it incurred as a result of its Oct. 21 acquisition of Amherst Technologies.

Chevrolet is out with an experiential marketing campaign to educate consumers about its new Silverado Hybrid pick-up truck and tout its benefits as a great setting for a tailgate party.

Oil of Olay is out with a new body wash and is using a sweepstakes to build sales. The sweepstakes touts the Olay Ribbons Body Wash and features a three-day trip to Las Vegas to see Cirque du Soleil’s “O” at the opulent Bellagio hotel and casino. The …

Capitalizing on the popularity of European soccer in the U.S., Fox Soccer Channel has launched a sweepstakes in search of the “Ultimate Chelsea Fan.” The promotion also celebrated Barclays English Premier League champion Chelsea FC’s 100-year …

Kids’ network Nickelodeon has hired VH1 veteran Brenda Freeman as senior VP-promotions marketing. The position was effective Jan. 8. In her new role, Freeman oversees development and execution of all promotions and marketing efforts for Nickelodeon and …

American Online is teaming up with GSN, the network for games, to design a blackjack Web page for AOL.com. Under the partnership, the blackjack hub at AOL.com/Blackjack will offer free Blackjack game play and tips from pros. The site is expected to …

Joseph Leeb Enterprises Inc. is a small business with annual sales of $5 million. But it faced the same challenge as many larger firms: How do you communicate with customers on an ongoing basis?

Say you own a small business and want to start marketing through direct mail but you don’t know where to start.
The U.S. Postal Service wants to help, with services like the free booklet “The Guide to Mailing for Businesses and Organizations.” It will tell you what services are available — and how to save money on them.