Search Results For: loyalty

Personalization and meaningful 1:1 interactions are the Holy Grail for marketers.
But creating individualized, two-way conversations can be a challenge.

Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership March 20, 2018 How to Avoid MarTech Burnout: 7 Tips Are you a victim of analysis paralysis? Here's 7 tips to avoid martech buying burnout. More… SPONSORED BY: Submit Your Entry To Win A 2018 PRO Award! It's time to submit your game […]

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership March 16, 2018 Vans Skateboarding Clinics Celebrate Girls The Girls Skate India clinic is the next chapter in street wear brand Vans global campaign, This is Off the Wall. More…   SPONSORED BY: Submit Your Entry To Win A 2018 PRO Award! It's […]

Media agencies are missing a number of key opportunities when marketing to LGBTQ
consumers. Learn how the divide breaks down in this new research.

Questions around influencer marketing, including influencer selection, FTC guidelines and
measurement, have fueled several misconceptions. Here we address those misconceptions.

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership March 15, 2018 Smells Like B2B Team Spirit Why is sales and marketing alignment is such a challenge? In this special report, discover ideas for getting your teams on the same page for improved engagement and ROI.  More… SPONSORED BY: Gain Access to a Strong […]

Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership March 13, 2018 Future CMOs What does it take to be a CMO? The better question might be, what doesn’t it take to be a CMO. These 10 stars of tomorrow took the time to chat with us and share some of their career highlights. More…   […]

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership March 9, 2018 3 Reasons Why FCB Chicago Won the Most Prestigious 2017 PRO Award With the call for 2018 PRO Awards underway—the deadline is March 15—I took a look back at this exceptional campaign to ferret out what made it so spectacular. […]

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership March 8, 2018 Chief Marketer's 2018 Future CMOs What does it take to be a CMO in today's marketing world?  In this new special report, Chief Marketer profiles 10 C-suite stars of tomorrow. More… SPONSORED BY: The PRO Awards Is Accepting Entries Through March […]

Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership March 6, 2018 The Impact of AI on Brands As AI begins to shape our daily lives, brands must consider how they shift their behaviors and interactions to meet customers’ evolving expectations. More… SPONSORED BY: The PRO Awards Is Accepting Entries Through March […]