Email Optimization | Forming a True Sales-Marketing Partnership |
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March 15, 2018 |
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Smells Like B2B Team Spirit
Why is sales and marketing alignment is such a challenge? In this special report, discover ideas for getting your teams on the same page for improved engagement and ROI. More…
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The Importance of Diversity in Marketing Strategy
One thing missing from the brand strategy process in many companies today is diversity of talent, not only in race and gender but experience, background, vocation and even age. More…
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The PRO Awards Is Accepting Entries Through March 15 |
Each year, the PRO Awards shines a global spotlight on the power of brand activation and promotion marketing. This year’s PRO Awards features 33 categories including several that are new such as Best Use Of AI/VR/AR, Best Corporate Social Responsibility Campaign, and Best Campaign Targeting Gen Z. You can’t win it if you’re not in it, so submit your entries today! |
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Are You Ready for the Changing B2B Customer?
Marketers today are dealing with a much different B2B customer than in the past, thanks to new technology, digital natives and changing expectations. Are you prepared? More…
How to Avoid MarTech Burnout: 7 Tips
Are you a victim of analysis paralysis? Here's 7 tips to avoid martech buying burnout. More…
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