Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% January 6, 2017 Beijing KFC Tests Facial Recognition Ordering System A kiosk in a KFC uses facial recognition technology to scan customers' faces and suggest menu items. Some might think it's creepy, while others appreciate the convenience. More……
Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% January 4, 2017 How to Pitch Your Content: Tips & Tools for Getting More Exposure Getting your content picked up by industry publications is only the first step. Assuming you have a deeper knowledge of SEO and content…
Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% December 29, 2016 Chief Promo Marketer (1/3/16) More… SPONSORED BY: Powering Past Friction to Smarter Marketing View this on demand webinar to discover real-world examples of how break barriers for smarter marketing. SPONSORED BY: Improve Sales and…
Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% December 22, 2016 Are you Fruity or Floral? Sephora Wants to Know Been spritzed at Macy's lately with the latest fragrance? It’s a nice sampling tool, but Sephora has taken it to a whole new level. More……
Amazon Go is a game-changer for retail overall. Here's why this model, which skips store checkout lines via a smartphone app, will work.
Marketers who have been around for awhile—you know who you are—need to dissect and adopt strategies that are working for the new breed of Millennial Marketers who view the industry—and their work—through a digitally native lens.
Brands like Always are seeing that storytelling is the best way to engage consumers. Here's why.
"Credentialed” health and wellness influencers are effective in seeding brands along the health & wellness shopper journey.
Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% December 20, 2016 5 Key Marketing Trends for 2017 Although each publisher is different, there are some distinct marketing trends for 2017 that apply to almost everyone in the industry. More… SPONSORED BY: Powering Past Friction to…
Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% December 16, 2016 Customer Data and Journey Still Trouble for CMOs: CMO Council Research This report delves into the challenges the digital age has brought to senior marketers including, centralizing consumer data, technology, results and budgets. More……