Listline e-Newsletter 12/18/06
Wenner Media LLC has tapped Worldata to become its list manager, effective Jan. 1. This appointment includes Rolling Stone, US Weekly and Men's Journal magazines.
Wenner Media LLC has tapped Worldata to become its list manager, effective Jan. 1. This appointment includes Rolling Stone, US Weekly and Men's Journal magazines.
This year’s holy grail and favorite buzzword has been “engagement.” There’s been a good deal of speculation about engagement’s efficacy,
As designers we need more than ever to be astute students of the social and technological forces that are reshaping our world and accelerating change at a breathtaking pace. While change is all around us,
Some 103,493 names have been assembled for the Financial Prospects Superfile. These individuals participated in a telephone survey.
Air Miles, a U.K.-based loyalty program, has named Fiona Leslie regional marketing manager for the Middle East.
Statlistics was chosen to manage 19 lists for Advantage Business Media, effective Jan. 1. One of these, a master file with more than 1.2 million names, identifies people involved in laboratory services and life sciences software development, as well as engineers responsible for design, process and facilities management.
MGI Lists was chosen to manage the American Society of Association Executives' 17,398-member list. Only business addresses are provided.
Hudson Bay Co., based in Montreal, Canada, has expanded its relationship with Transcontinental Inc. beyond printing to include other direct marketing and analytical services.
ICG America Inc., a Stamford, CT-based e-commerce holding company, has acquired California Reds Wine Club, which promotes Napa Valley, CA, wines.
Commerce Planet Inc. reported its consumer loyalty-marketing group signed up a record number (3,466) paid memberships on Dec. 6.