Most of us who played sports growing up dreamed of one day being good enough to turn pro. Even after reality set in, our passion for sports remained undiminished

At 55 college campuses this fall, free notebooks will be handed out that include the school's logo, maps so students can find their way around and a $10-off

Borders wants to sell you a book online at last. That's right. The chain hadn't sold books on the Web until it relaunched its site (www.borders.com) in

Providing in-store guidance, advice and direction for shoppers may be a missed opportunity to cross-sell and up-sell and, most important, cement relationships.

Webloyalty.com has acquired Loyalty Ventures Incentive Networks, a firm that develops private-label customer loyalty operations for e-commerce merchants.

Experts have been warning of the decline of brand loyalty for some time, yet few really have offered a way out. The reason is a misunderstanding of the nature of relationships

A new search engine launched Sunday. It's called "Cuil" (pronounced "Cool") and it's supposed to be bigger, faster, and better than Google

Internet coupon usage is growing, but consumers still prefer clipping coupons from the Sunday newspaper compared to printing them online, a recent survey found

Loews Hotels is introducing a new guest loyalty program with the same title as its prior program, but with a fresh set of features

Best Western International has teamed up with the Disney Channel movie “Camp Rock” to launch a travel card promotion designed to incent hotel stays during the summer