Photographer Sues Spiegel Parent Otto GmbH
A Chicago photographer has filed a lawsuit against Spiegel's parent company Otto GmbH, claiming the cataloger violated a contract by using their images
A Chicago photographer has filed a lawsuit against Spiegel's parent company Otto GmbH, claiming the cataloger violated a contract by using their images
If you're like most catalogers, you do a great job of obtaining information about your customers often down to the smallest detail of each order. But
It doesn't take a genius to figure out who a merchant's best customers are: They're the ones who shop most frequently and spend the most, of course.
Why do we work so hard in this industry? Surely, other industries are composed of individuals who work long hours and take little personal time.
ACCORDING TO 2000 CENSUS DATA, there are 12.3 million Hispanic-Americans under the age of 17 the largest youth group of any ethnicity in the U.S. After
Technology, demographic shifts, naturalism and a sea change in branding will shape marketing over the next 25 years. Futurist Andrew Zolli outlined four
Technology, demographic shifts, naturalism and a sea change in branding will shape marketing over the next 25 years. Futurist Andrew Zolli outlined four
A recent poll shows most kids think they are healthy eaters and aren't sure what to make of all the fuss over America's expanding waistline. But don't
Catalogs with attention-getting formats have been reaching my mailbox with increasing frequency. Everything from teeny books to giant ones, multi-stepped
Guerilla marketing will spread beyond jaded young adults as marketers target Baby Boomers, African-Americans and other audiences this year. That's one