Search Results for: loyalty
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Agencies
New York Times Launches Loyalty Program
The New York Times last week launched a points program that rewards subscribers for purchases from a wide range of businesses. The TimesPoints program gives its members points for purchases at participating restaurants, hotels and online retailers. …
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Agencies
GoDaddy.com Rewards Employees With $750,000 in Prizes
GoDaddy.com, one of the top online registrars of domain names, is giving new meaning to employee rewards and loyalty. The Scottsdale, AZ-based company has given away $750,000 to employees via rewards, bonuses and prizes above its standard salary and …
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Agencies
‘Green’ Cards Ready to Take Root
Marketers are eyeing environmentally friendly alternatives to plastic for their gift and loyalty cards. Last week, card maker Arthur Blank & Co. launched a corn-based card that has the same appearance and durability of plastic cards. Blank’s CornCard …
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Agencies
Eos Airlines Launches Rewards Program
Eos Airlines is out with a new rewards program that lets consumers redeem travel rewards on any airline without restrictions. Under the program, Eos Club 48 gives business executives and high-end leisure travelers the chance to redeem rewards for travel …
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Catapult Promotes Lewis, Hires Lowe
Catapult Marketing has promoted Margaret Lewis to partner, and hired David Lowe as VP-creative director, a new post at the agency.
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Agencies
Consumers Increasingly Unwilling to Trade Information for Loyalty Benefits: Study
Only 77.2% of consumers described themselves as long-term loyal customers, compared to 83,8% last year, according to What Drives Customers?, a NRF Foundation study.
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Agencies
Coke Readies ‘My Coke Rewards’ Loyalty Program
Coca-Cola will break a loyalty-marketing program next month that lets consumers collect on-pack codes across several brands.
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Best Buy Speeds into Car Racing with Sponsorship
Best Buy will sponsor the No. 66 Haas CNC Racing team in the 2006 NASCAR Nextel Cup Series. The Best Buy sponsorship will be branded on the No. 66 car, as well as on driver and crew uniforms, trailers and merchandising items.
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Agencies
Blockbuster Launches Online Gift Voucher
Blockbuster is out with two new products—an online gift voucher and a movie and meal card—designed to boost the company’s popular gift card products.
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Agencies
P&I Postscripts
BURGER KING CORP.: has teamed up with the National Football League and the U.S. Figure Skating Association for…THE ASI SHOW: has created an advisory board made up of…GIFTCERTIFICATES.COM: Seattle, added 13 retailers to its…
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