Sustainable Options As Part of the Brand
In light of a rapidly changing global situation, consumer values are changing, making social responsibility and sustainability pivotal influences.
In light of a rapidly changing global situation, consumer values are changing, making social responsibility and sustainability pivotal influences.
The youth anti-smoking truth campaign has launched two initiatives to broaden its reach among young people.
It’s common sense that top-level domains (TLD) have a strong influence on domain name selections and the perceptions that are formed by consumers. Rich Brooks of flyte new media wrote an interesting, albeit "unscientific" study...
Regardless of how reliable Web users deem Wikipedia, there is little doubt that it has grown into one of the more influential and referred-to sites on the Internet today. A recent report by comScore confirms this notion, indicating that...
(Direct) To its 2.7 million registered users around the world, the virtual reality universe Second Life is a nice place to visit, play and shop for completely digital goods.
Belardi/Ostroy ALC has assumed management of the Junonia catalog list. A total of 66,113 last-12-month and 105,094 last-24-month buyers are available.
Earlier this week, Hitwise released their listing of the top 10 search terms for 10 categories for the month of January 2007.
If real life mirrored sitcom clichés, spouses and sweethearts would knock out their Valentine’s Day shopping with a wilted rose and some chalky chocolates bought at the local convenience store late in the evening of Feb. 14. But according to a study just released by search marketing firm OneUpWeb, love is in the air surprisingly…
Attention catalogers: holiday 2006 was bumpy, and 2007 might not be smooth either.
Women as consumers are different from men as consumers in so many ways. Men typically home in directly to their goal, while women generally meander and enjoy the journey.