Search Results for: loyalty
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Denny’s Super Giveaway Redux: Now with More Follow-through
The 2.0 version of Denny’s Super Bowl breakfast giveaway handed out about the same number of free breakfasts as last year
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Agencies
IWCO Direct Acquires Transcontinental Direct’s US Operations
IWCO Direct, a direct marketing solutions provider, has inked an agreement to acquire Transcontinental Direct’s US operations.
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Agencies
Intercontinental Takes Loyalty Fight Straight to Hilton
The hotel business—already hard-fought in this era of reduced business and pleasured travel —has now seen that fight extended squarely into the loyalty arena
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Agencies
Loyalty Programs Miss Consumer Connection: CMO Council
Most marketers view loyalty programs as an “essential” piece of the marketing pie
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Agencies
Regal Encourages Loyalty with Trip to Oscars
Loyalty does have its perks. Regal Entertainment Group is running a sweepstakes for its loyalty members offering a chance to win a trip to the Oscars
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Agencies
Marketing Loyalty to Boomers
The impending implosion of Baby Boomer spending threatens to send the U.S. economy into a Japanese-style “Lost Decade” marked by low GDP growth and high unemployment
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Agencies
Mall Networks Names Cambray CFO
Karen Cambray has been named CFO of Mall Networks.
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Agencies
Denny’s to Do Free Again after Super Bowl Ad
Denny’s will reprise one of last year’s most successful and painless free food giveaway promotions with a deal for a free Original Grand Slam Breakfast at participating stores two days after this Sunday’s Super Bowl
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Agencies
Loyalty 360 Partners With Incentive Firm Marketing Innovators
Loyalty 360, a loyalty marketer’s trade organization, has partnered with Marketing Innovators International, Inc., an incentive/motivation company.
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Coke Taps into Vancouver Olympics with Commemorative Six-packs
Coke’s Olympic packaging pays tribute to the Winter Games’ most popular sports