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Chief Business Marketer – 10-15-15

|  by Tony Campana

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% October 15, 2015 Data’s Role in Event Marketing: 4 Tips Data, when used correctly, can provide invaluable insights that can maximize investments—making it an important part in any marketing event strategy. Learn how the right information can improve…

Chief Marketer Tech Talk 10-13-15

|  by Tony Campana

Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% October 13, 2015 Redesigning Business to Optimize the Customer Experience Consistency in the customer experience has become the new business imperative. An open technology ecosystem can help make that happen.  More… SPONSORED BY: B2B Multichannel Lead Nurturing…

Chief Marketer-This Week 10-9-15

|  by Tony Campana

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% October 08, 2015 Popular Coupons Hurt Bed Bath & Beyond As consumers came to rely on Bed Bath & Beyond's popular 20%-off coupons, the company's profits are feeling the pain. More…   SPONSORED BY: 5 Keys for…

Chief Direct Marketer-10-7-15

|  by Tony Campana

Chief Direct Marketer %%PLUGIN_WEB VERSION: 1542351-View Web Version%% October 7, 2015 For Lego, Content Builds Retail Sales and Engagement Inspiring the builders of tomorrow as well as the purchases of today is key to the architecture of Lego’s content marketing plan. Live from the DMA's &Then, learn how Lego turns new store openings into memorable…

Chief Promo Marketer 10-6-15

|  by Tony Campana

Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% October 6, 2015 3 Risks of Influencer Marketing When it comes to influencer marketing, the pay off can be big, but so can the risks. More…   SPONSORED BY: The Essential Resource of the Customer Obsessed The Customer…





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