Meet the Broker: Amy Carraher

Posted on by Chief Marketer Staff

Today we meet Amy Carraher, vice president of sales at Focus USA. A 20-year industry veteran who’s brokered lists at such firms as Mokrynski & Associates, RMI Direct Marketing and 24/7 Mail, she sees the role of the list broker expanding from its original definition.

“They have to be part of their end users’ team,” she says. “They can’t work in a vacuum anymore

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