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Cookie Deprecation: Chrome Set to Activate Tracking Protection for Select Users on Jan. 4
Google announced Tracking Protection, a new browser feature that will be active on Jan. 4 for a randomly selected group of Chrome users.
Google announced Tracking Protection, a new browser feature that will be active on Jan. 4 for a randomly selected group of Chrome users.
A look at B2B integrated marketing and communications challenges in the coming year amid uncertain economic times.
The honorees for the Chief Marketer 2023 Top Women in Marketing Awards have been revealed.
A shift from traditional TV viewing to digital presents an opportunity for marketers to reach new audiences through the connected TV market.
Strategies for addressing rising CPMs for advertising campaigns and intensified competition to reach audiences through paid media.
How several brand and agency experts are leveraging AI for marketing purposes a year after its debut.
Just 26 percent of organizations have guidelines in place on how to use generative AI. Here are four things to keep in mind while building yours.
Karen Stocks, VP of Global Measurement at Google, discusses the importance of tag management in the face of cookie deprecation.
Klarna's CMO discusses retail media, consumer trends, retention strategies, and more.
Strategies for a robust omnichannel retail marketing strategy.