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SXSW 2022: How 15 Brands Activated In-Person Experiences
Standout in-person activations at SXSW 2022, from Cheetos, FX, HBO Max and others.
Standout in-person activations at SXSW 2022, from Cheetos, FX, HBO Max and others.
Four CMOs discuss the most important marketing trends to be tracking right now.
Vox Media’s inaugural Pivot MIA conference activated a future-of-tech-themed event with numerous innovative touchpoints.
We spoke with Stephanie Perdue, Chipotle’s Vice President of Brand Marketing, about the company’s explosive digital growth, its gaming and esports strategy, merchandising, menu innovation and more.
How Activia partnered with retailers, tapped influencers and leveraged scientific research for its latest product launch.
What marketers need to know about Pinterest's new ecommerce features for brands.
The strategy behind the brand’s recent decision to reduce its ad footprint by 42 percent, plus how the company is using AI to improve its subscription offering.
Read how industry experts are evaluating the conflict through the lens of digital advertising.
Valentine’s Day marketing activations, from Denny’s, Godiva, Tiffany & Co. and more.
Supply-related trends in digital marketing that the industry should be watching.