Pinterest Unveils New Ecommerce Tools for Brands

Posted on by Chief Marketer Staff

At its annual advertiser summit this week, Pinterest announced plans to roll out new ecommerce tools for brands with the end goal of transforming the platform into a personalized shopping destination. Here’s what marketers need to know about the new features, according to coverage in AdExchanger, which include a tool that identifies trends, access to Pinterest’s first-party data, monetization of its Idea Pins, and more.


Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.


Call for entries now open