Topic | Product Marketing

How Tide’s Laundromat Franchising Business Gives It a Competitive Data Edge

September 2, 2022 | by Chief Marketer Staff

How Tide is getting creative with marketing tactics within a category many consider to be unsexy.

Using Product Data to Enhance Omnichannel Growth for CPG Brands

July 2, 2022 | by Chief Marketer Staff

How a unified product platform can help streamline and enhance omnichannel growth.

Danone NA VP Talks Activia+ Product Launch Within the Wellness Space

March 11, 2022 | by Kaylee Hultgren

How Activia partnered with retailers, tapped influencers and leveraged scientific research for its latest product launch.

Chief Marketer Videos

December 19, 2022 by Chief Marketer Staff

Check out this replay of crowning the winners of the 2022 Chief Marketer PRO Awards, which began with a lively conversation between two PRO Awards judges, Visible CMO Cheryl Gresham and Disney Parks’ Senior Manager, Multicultural Marketing, Angela Burgin Logan.

PRO Awards 2022

Click here to view the 2022 Winners.

2023 LIST ANNOUNCED/h2>

Click here to view the 2023 winners!

The Power of Customer Journey Mapping

Brand Tracking 101 Toolkit

Customer Journey Mapping Toolkit

CHIEF MARKETER 2023 B2B MARKETING OUTLOOK SURVEY

MARKETING-LED CUSTOMER EXPERIENCE–EVERYWHERE, ALL THE TIME

How to Foster Engagement Without Cutting Prices

Topic | Product Marketing

How Tide’s Laundromat Franchising Business Gives It a Competitive Data Edge

Using Product Data to Enhance Omnichannel Growth for CPG Brands

Danone NA VP Talks Activia+ Product Launch Within the Wellness Space

Featured

Trending Now

Marketers on Fire: Esprit Global Chief Brand Officer Ana Andjelic

DIAGEO North America’s SVP of Whiskies on Entering the World of Web3 Experiences

Cosmetics Brand Laura Mercier Enters the Metaverse With ‘World of Beauty’

11 Bizarre and Buzzworthy Experiential Activations From 2022

Reddit Courts CES Attendees With ‘Future Tellers’ House of Clairvoyance Activation

How to Create a CRM Strategy Roadmap

SoundCloud, Meta and Origins Brand Experiences at Miami Art Week

Chief Marketer Videos

PRO Awards 2022

2023 LIST ANNOUNCED/h2>

Chief Marketer Job Board

Associate Field Marketing Manager- TX - Beam Suntory - Dallas, TX

Program Manager, Media & Communications & Marketing - Florida State University - Panama City, FL

Sales and Marketing Manager - University of Colorado Boulder - Boulder, CO

Proposal and Marketing Manager - Fluor - Houston, TX

Product Marketing Manager - Nextracker - Fremont, CA

Featured

Trending Now

Chief Marketer Videos

PRO Awards 2022

2023 LIST ANNOUNCED/h2>

Chief Marketer Job Board

SIGN UP FOR UPDATES!