![conan orange](https://chiefmarketer.com/wp-content/uploads/2019/01/conan-orange-850-160x125.jpg)
Pantone Teams With TBS for Team Coco Orange
Conan O'Brien is the first comedian to ever be honored with his own custom Pantone color.
Conan O'Brien is the first comedian to ever be honored with his own custom Pantone color.
Shutterstock is rolling out its first brand marketing campaign in six years, to help educate prospects about the depth of its stock image library.
A new survey uncovers how celebrity endorsements, peer recommendations and online marketing channels impact consumer purchasing behavior.
Procter & Gamble (P&G) is not surprisingly selective when it comes to new marketing hires. Think you’ve got what they need?
Honeywell Aerospace has launched GoDirect Trade, a new B2B ecommerce portal.
The international movement against sexual harassment and assault, #MeToo, has raised the stakes for brands who want to engage female consumers.
Chief Marketer recently chatted with Vonage CMO Rishi Dave about the challenges and opportunities facing the brand in 2019.
As the era of #MeToo marketing moves into the New Year, tennis champ Serena Williams takes the spotlight in a year-long campaign for social networking app Bumble.
For B2B marketers, using non-business social platforms like Instagram can be tricky. Here's tips to make visual platforms work.
Calvin Klein—known as much for its iconic denim as it is for its luxurious, glossy and often controversial print campaigns—is saying goodbye to print.