Agencies
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Agencies
The Do-It-Yourself Business Review
ARE YOU WATCHING other companies’ sales climb while yours remain static or drop? Have you come to a turning point, unsure of how to take your business
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Agencies
What Was PBS Thinking When It Ran This Ad?
Puzzling headline and picture, followed by vapid copy that has little to say – this is our beloved PBS?My file of clipped ads crying out for makeover
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Agencies
PEOPLE: Caples Awards Win LaMotta
The John Caples International Awards selected Connie LaMotta of LaMotta Strategic Communications Inc. to promote and publicize the annual event, which
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Agencies
This Is a Test
The Children’s Place Retail Stores Inc. planned to roll out its first major customized e-mail campaign in June to follow up on a successful 3,000-name
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Agencies
Want Postal Reform? Talk It Up!
Mailers’ postal reform efforts are entering a critical phase. The time left on Congress’ legislative calendar is limited. If you want to help avert a
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Agencies
HACKERS: High-Tech Highwaymen
Let’s face it. Despite the rhetoric about its safety, the Internet remains a wide-open town living in fear of outlaws, not unlike a Wild West town in
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Agencies
LEGISLATION: NJ Bill Targets School
New Jersey is on its way to becoming the first state in the nation to require its schools to obtain a parent’s written permission at least two weeks prior
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Agencies
Cellblock Callers: Utah to end inmate work program
Utah inmates making telemarketing calls as part of a prison work program solicited the home address of an unsuspecting young Texas girl earlier this year,
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Agencies
Missouri Wants Do-Not-Call List
The Missouri House of Representatives has unanimously approved legislation authorizing the state to develop and maintain its own list of residents who