Agencies

• Agencies

  Know-Your-Caller Act Heads to Senate

  TELEMARKETERS would be prohibited from blocking their telephone numbers on caller-identification equipment under a bill the House of Representatives approved

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  Beckoning Prospects Aboard

  Princess Cruises turns to e-mail to qualify leadsprincess Cruises aims to provide vacationers with the best cruise experience possible – both virtually

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  Garden.com Cuts Work Force by 30%

  ONLINE GARDENING RETAILER Garden.com Inc. has cut 30% of its work force – 93 jobs – as part of a restructuring effort. Moreover, the New York-based online

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  Telebrands Gets Second Life

  AFTER ABRUPTLY DISCONTINUING its package insert program in September and leaving thousands of advertising inserts stranded at a California lettershop,

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  letters to the editor

  Re: “Brave New Workplace” I was sorry to read that you felt “out of place” in a suit and tie during your visit to J. Crew. You were representing your

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  FALL CONFERENCE

  Bigger Digs New Orleans was able to accommodate the needs for housing, conference and exhibition space during the Direct Marketing Association’s 83rd

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  Alt Spec Debuts

  Start-up’s DM campaigns target advertisers DESPITE ITS NAME, Alt Spec is a print catalog. If it weren’t for prospective investors’ desire for a online

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  Credit Bureaus Seek Relief From FTC Rules

  WITH THE CLOCK running down on the Nov. 13 implementation of the Financial Services Modernization Act (FSMA), three lawsuits have been filed to prevent

• Agencies

  The Privacy File

  Writer Richard H. Levey found an interesting quote when researching his story on the privacy positions of this year’s presidential candidates:”One measure

• Agencies

  THE CAMPAIGN TRAIL

  Gore Org Nets GOP.com Al Gore may not have invented the Internet, but his party has proven adept at using online tactics to its advantage.Shortly after