Agencies
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Agencies
New Originals
Loved Herschell Gordon Lewis’ column, “New and Improved: A Good Old-Fashioned Homemade Original” (Curmudgeon-at-Large, DIRECT, Sept. 1).Just as I finished
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Agencies
Is Another Rate Hike Looming?
WASHINGTON’S postal community has been abuzz with the rumor that the U.S. Postal Service is planning to file for another rate increase next year. Postal
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Agencies
Candy Lovers
SOME 75% of adults regularly buy or eat candy. Those with the biggest sweet tooth are 18- to 24-year-olds living in households with five or more people
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Agencies
To the Head of the Line
Magazines.com launches sub program at retail checkouts THERE’S SOMETHING NEW at retail checkout counters. Shoppers can sign up for a one-year magazine
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Agencies
Office Depot to Close 17 Call Centers
Delray Beach, FL-based Office Depot Inc. will consolidate 24 call center operations into seven expanded customer service centers. The company plans to
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Agencies
Winner’s Circle
While the last millennium may have ended not with a bang but a simper, this one’s off to a racing start, if the wonderful world of direct is any indication.
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Agencies
MSGi Picks Up Perks.com
Direct marketing company Marketing Services Group Inc., New York, will acquire 80% of Perks.com. Terms of the transaction were not disclosed. Los Angeles-based
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Agencies
FeelGood for Life Files Bankruptcy
Direct marketer FeelGood for Life Inc., Lakewood, CO, filed for Chapter 11 bankruptcy protection last month with the U.S. Bankruptcy Court, District of
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Agencies
Abacus Tracks Catalog Shoppers
Older folks are buying more items from catalogs but middle-aged people are ringing up the bills, according to Abacus Direct’s just-released Consumer Catalog