PR/Comms
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Crisis Management
PR Roundup: Moran Out at ABC, State of Journalism 2025, Bad Vibes at JPMorgan
This week’s PR Roundup looks at the reaction to ABC News not renewing veteran journalist Terry Moran’s contract, the latest Muck Rack State of Journalism report and a leaked memo regarding JPMorgan’s dipping employee morale.
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PRNEWS People of the Year Awards
The PRNEWS People of the Year Awards showcase top talent, passionate professionals and budding comms leaders who are redefining the modern PR world. Award-worthy individuals have made a quantifiable impact on a product, group, company or even the industry at large. Entry Deadline: Jun. 27, 2025 Late Deadline: Jul. 11, 2025
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PRNEWS’ Agency Elite Top 120
PRNEWS’ Agency Elite Top 120 is the industry’s most respected roster of innovative PR and communications firms. The list features agencies of all sizes and specializations— from start-ups to super-shops and everything in between. The 120 agencies who land on the coveted list appear for 12 months on the online Agency Elite PR Partner Portal—where […]
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Branding/Marketing
A Rancher’s Perspective on Brand Storytelling: CattleCon Collaboration
As a PR practitioner, the job is to build narratives. As a rancher, you live them. For me, authenticity wasn’t a tactic: it was the life I lived before I ever wrote a press release. That intersection has shaped every part of my career—as well as my home life—and it shaped one of the boldest […]
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Digital & Technology
How to Avoid AI-Assisted Writing Pitfalls
LeAnne DeFrancesco, VP, Design and Editorial Practice Lead at Vanguard Communications, gave a list of what NOT to do when it comes to AI-assisted writing for RFPs, thought leadership content and more during the PRNEWS Pro workshop “PR Content Creation and Storytelling.”
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Branding/Marketing
PR Roundup: CEO Popularity, Wilson from Cast Away is Back, Mattel Studios Launches
This week’s PR Roundup looks at a new study from Morning Consult about CEO popularity and company reputation, Mattel going all in on entertainment with a new TV and film studio, and Wilson, the iconic volleyball, teaching the public about ecology and ocean waste.
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Branding/Marketing
How Anti-Trans Sports Bills Are Impacting Corporate Sponsorships and Branding
The impact of anti-trans legislation is far-reaching, even impacting corporate sponsorships and branding, leaving PR professionals wondering how they must shift their approach to reflect the impact on their clients.
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Digital & Technology
How PR Can Win in AI Search: SEO Strategies for the LLM Era
Whitney Hart gives three actionable takeaways for anyone trying to gain visibility via Large Language Models such as ChatGPT, AI Overviews, Open AI and other AI search platforms.
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Crisis Management
PR Roundup: Victoria’s Secret Outage, Bieber’s Billions, Nuclear Verdicts
This week’s PR Roundup examines the bizarre ongoing cyberattack on the Victoria’s Secret website, how nuclear verdicts are impacting the reputations of large companies and the worth of a celebrity product, Rhode, to a cosmetics company in 2025.
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Diversity, Equity & Inclusion
PRNEWS Live: AAPI Heritage Month: PR Experts Redefining Leadership
PRNEWS hosted a chat honoring AAPI Heritage Month, discussing the personal and professional empowerment of communicators leading employee resource groups (ERGs).
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