PR/Comms
-
Media Relations
An 8-Step Comms Strategy for Overcoming Ageism in the 2024 Presidential Election
To address the age challenge for political candidates, PR professionals can enact an eight-step strategic path to elevate their public images, highlight their leadership and demonstrate that their age does not impact their ability to lead.
From
-
Crisis Management
Listening to Stakeholders Doesn’t Just Build Trust – It Protects Reputation
The reputational impact of a crisis can be reduced, largely by embarking on a journey of rebuilding trust, engaging with all stakeholders, keeping employees motivated and bringing about deep-seated internal change, if need be. Our author details what steps PR professionals should take when a crisis erupts.
From
-
Diversity, Equity & Inclusion
Why There Aren’t More Black Men in PR – And Why It’s an Industry Issue
A Museum of PR Event on Feb. 18, titled “Celebrating Black PR History 2024: Where Are All the Black Men in PR,” hosted an intergenerational panel to discuss the issues facing Black men in PR today, strategies to attract more of them to the industry, and share their own experiences.
From
-
Crisis Management
PR Roundup: Wendy’s Blunder, B2B Thought Leadership Impact and Ad Council Unites Against Gun Violence
This week’s PR Roundup looks at Wendy’s pricing blunder, the latest B2B and thought leadership study from Edelman and LinkedIn and a new coalition formed by the Ad Council to combat gun violence in America.
From
-
Media Relations
How to Stay Focused During This Period of Tech Media Disruption
The rapid reduction of the media workforce will have a huge impact on the world of public relations. But by remaining focused on core elements of PR amidst all this change and uncertainty, you will be more likely to help your clients achieve their objectives and reach your own professional goals.
From
