webdesign
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Cynopsis: Sports
Cynopsis Sports 08/27/24: Cooper Flagg shoes ’em what he’s got
Tuesday August 27, 2024 Good morning! It’s Tuesday, August 27, and this is your monthly Cynopsis sports newsletter. FUBO’S CINDERELLA STORY Fubo’s bid to halt the launch of Venu Sports was approved by the U.S. District Court, Southern District of New York. The Disney, Fox and Warner Bros. Discovery JV was set to launch […]
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Data-Driven Thinking
Mitigating Misrepresentation: Is There A Proper Approach To ID Bridging?
It has become clear recently that some sellers in the RTB ecosystem are engaging in abnormal practices regarding how IDs are populated in bid requests. These sellers are causing a cookie ID to be presented in the bid request, in the customary field (“buyeruid”), but this cookie is not present in the browser. MediaMath listed […]
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Cynsiders
No Audibles for Omaha Productions
You’ve seen the hit “Monday Night Football” simulcasts featuring Peyton and Eli Manning. There’s “Quarterback” on Netflix and documentaries touching on some of sports’ iconic moments and figures. But the company behind all that was born from a phrase Manning used to change up a play: “Omaha.” Omaha Productions, the media company created by Super […]
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B-to-C Events
The Brief: Flavor Fantasies and GenAI Lofts
This week’s hot takes on hot topics in experiential marketing cover flavor fantasies, speed-dating picnics and GenAI Lofts.
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Branding/Marketing
Thought Leadership Strategies for B2B Businesses
In a PR landscape that is increasingly fast-moving and AI-driven—and with consumer trust declining across all industries—B2B thought leadership programs are an opportunity to present executives’ perspectives on the unique industry concerns of their customers while positioning them as insightful partners in navigating the greater business and economic landscape.
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Latest
CMS Cracks Down on Medicare TPMOs
According to ActiveProspect, the Medicare world is abuzz with a new rule that’s sure to shake up the TPMO (Third-Party Marketing Organizations) scene. CMS has just dropped a bombshell: starting October 1, TPMOs need to get explicit written consent from beneficiaries before sharing their precious data with other marketing organizations. ActiveProspect has a guide to help marketers understand […]
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Latest
The FCC Strikes Back Against AI Voice Channels
According to TCPAworld.com, the FCC has made a seismic shift in the AI landscape, proposing a groundbreaking new rule that could reshape the future of AI voice channels. For the first time ever, the agency is mandating that all AI-generated calls include a clear disclosure at the outset. According to Troutman Amin’s Tori Guidry, “This NPRM hasn’t […]
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Latest
AI: The Gamechanger With Massive Red Flags
Propmodo has an interesting feature piece on the use of AI for the real estate market. Amongst the key findings: AI can’t replace the human touch. It’s great at crunching numbers, but it can’t build trust or close deals. Brokers still need to use their human charm to win over clients. Algos aren’t perfect, so brokers […]
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Latest
TCPA Violation: QuoteWizard Facing Damages
In a recent critical certification ruling against QuoteWizard, the industry was given a preview of what to expect come January 2025. “Every single class member clicked on a form consent. But because the partner page did not include QuoteWizard the court held there is a common issue as to whether the consent is valid,” explains Eric […]
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Programming
NBA Files Motion to Dismiss WBD Lawsuit
The NBA asked the New York Supreme Court to dismiss the lawsuit from Warner Bros. Discovery which sought to act on a matching rights clause that’d keep it as one of the league’s media partners. On Friday