Chief Marketer Staff

• Discover Awards VentureDirect New Merchant Statement Program

  VentureDirect Worldwide has won management of the Discover Merchant Statement Insert Program. The program

• Short Cuts

  The Direct Marketing Association and the e-tailing group have released a best-practices e-commerce book called “Just Shopping.” Based on research studies

• ALC Tapped to Manage Zones Buyer Lists

  American List Counsel has won management of the Zones buyer files. Zones Inc. is a multi-channel re-seller of information technology products. Business

• Mass. Passes DNC Law

  Massachusetts Gov. Jane Swift signed a bill creating a state do-not-call registry over the weekend, making the Bay State the 32nd state to establish such

• Tiffany’s Posts Second-Quarter Loss as Direct Sales Increase

  Tiffany and Co. posted a 9% decline in profits in the second quarter, but sales in the direct marketing division rose 12% to $38.75 million. For the three

• Discover Awards VentureDirect New Merchant Statement Program

  VentureDirect Worldwide today won management of the Discover Merchant Statement Insert Program. The program offers more than 1.3 million inserts per month

• School Specialty First-Quarter Revenue Grows Nearly 46%

  School Specialty Inc. reported revenue for the first quarter of $298 million, a 14.6% increase over last year. Net income for the quarter increased 45.7%

• Frederick’s of Hollywood Submits Plan to Emerge from Bankruptcy

  Frederick’s of Hollywood filed a reorganization plan Friday to emerge from Chapter 11 bankruptcy.

• MemberWorks Gets $19.2 Million in Settlement with Homestore

  Online real estate firm Homestore Inc. will pay $23 million in a settlement reached with MemberWorks Inc. and other former shareholders of iPlace Inc.

• AM/Direct Wins babystyle Alternative Media Program

  AM/Direct, the alternative media division of Millard Group Inc., has been named to manage the new-to-market babystyle package insert program. The program