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  • Financial Marketing Sues Mosaic Performance

    Financial Marketing Inc. has filed suit against Mosaic Performance Solutions Inc. for alleged failure to pay for services rendered. Financial Marketing

  • SPENCER SCARES UP HALLOWEEN PARTNERS

    Retailer Spencer Gifts parties with rock singer Rob Zombie and Pete’s Wicked Ale for Halloween, with a gift-with-purchase offer and a national sweeps

  • Acxiom Confirms Revenue Guidance

    Acxiom Corp. said it expects revenue of $234 million to $237 million for the second quarter, in line with a previous guidance. The Little Rock, AR-based

  • PEP BOYS THUMBS A RIDE WITH EBAY

    Philadelphia-based auto parts chain Pep Boys has teamed with San Jose, CA-based eBay on the Catch a Ride With Manny, Moe and Jack Sweepstakes, offering

  • Draftworldwide Promotes Florence, Boschetto

    Draft Worldwide has promoted David Florence to president, international. Florence, previously president of the New York office, will be responsible for all international operations, including offices in 30 countries.

  • TOMBSTONE LETS CONSUMERS PICK PRIZES

    Through the end of October, Kraft Foods’ Tombstone Pizza runs a Win Whatever You Want sweepstakes with a grand prize of $100,000 to be used any way the

  • MCDONALD’S RECALLS BOBBLE-HEADS

    McDonald’s Corp., Oak Brook, IL, last week recalled 100,000 bobble-head figures because some had high levels of lead that posed a threat if kids ate the

  • FOXSPORTS.COM TEAMS WITH SORRENT

    Los Angeles-based FoxSports.com last week announced a multi-year, multi-title partnership with Sorrent interactive games. As a part of the agreement,

  • GENERAL MILLS PUTS BOOKS IN CHEERIOS BOXES

    General Mills, Minneapolis, in November will put books in five million-plus boxes of Cheerios as part of its ongoing Spoonfuls of Stories promo. Specially

  • InfoUSA Outlines Potential of Microsoft BCentral Arrangement

    The agreement between Microsoft’s bCentral, could be worth millions of dollars within a few years, according to infoUSA officials. Under the terms of