Chief Marketer Staff
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Short Cuts
Office products marketer Office Depot Inc. has begun selling EarthLink high speed Internet services in hundreds of its stores nationwide through staffed
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Amazon Settles With AGs Over Privacy Policy
Amazon.com will change its privacy policies again after reaching an agreement with 12 states. Under the agreement, Amazon will provide heightened protections
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Live from NEMOA: DMers Approach the Holidays Cautiously
Catalogers looking into their “crystal balls” at the New England Mail Order Association fall conference yesterday for the 2002 holiday season weren
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Wiedemann Resigns from Responsys
George Wiedemann has resigned from his position as CEO of e-mail direct marketing company Responsys Inc., and Thursday accepted the job as president and CEO of iDine Rewards Network Inc.
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Live from NEMOA: Create Advocates for Postal Reform
Direct marketers interested in postal reform need to create their own legislative advocates if they want to see changes happen. That was the message Chris
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DIRECT Listline
Publishers Clearing House Fundraising List Services Corp. is offering this new 606,934-name database from the more than 10 million recipients of PCH’s
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MaxWorldwide Receives Acquisition Offer
MaxWorldwide Inc., formerly L90 Inc., is reviewing a request to be acquired by Newcastle Partners L.P
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Live from NEMOA: Create Advocates for Postal Reform
Direct marketers interested in postal reform need to create their own legislative advocates if they want to see changes happen. That was the message Chris
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84 LUMBER NAILS PGA SPONSORSHIP
Retailer 84 Lumber Co., Farmington, PA, signed a four-year deal as title sponsor of the PGA Tour’s Pennsylvania event, beginning in September 2003. 84