Chief Marketer Staff

• National Service Industries Bought by CA Investment Fund for $112 Million

  National Service Industries, Atlanta, will be acquired by California Investment Fund, LLC, a private investment firm based in San Diego, CA. The approximate

• New Services from Bigfoot Facilitate E-mail Delivery

  Bigfoot Interactive has debuted several new services designed to help permission-based marketers avoid, limit and quickly detect email delivery problems

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• Worldata Wins 2-Million-Record FreeBizMag.com File

  Worldata has been awarded management of the FreeBizMag.com, a business-to-business list with more than 2 million e-mail addresses. The effective date

• Cendant Buys Trip Network, Discontinues Trip.com

  Cendant Corp. has acquired Trip Network Inc. from an independent business trust. Trip Network is the fourth-largest online travel agent, lagging only

• Few Disruptions Expected as Blyth Closes on Miles Kimball Acquisition

  Blyth Inc., a home fragrance and decorations marketer, has completed its acquisition of the Miles Kimball Company. The all-cash transaction was valued

• Agencies

  Mutually Beneficial

  Stuart Larkins, vice president of partner services at network affiliate provider Performics Inc., Chicago, discusses affiliate marketing. DIRECT: Why

• Wenner Media Contributes 2.3 Million Names to Co-op Database

  Wenner Media, publisher of Rolling Stone, Us Weekly and Men’s Journal, will contribute its subscriber files to Experian’s CircBase cooperative database,

• Agencies

  RUSSIAN RESPONSE

  Direct marketing in Russia is only a bit more than a decade old, but it’s already become one of the nation’s most dynamic marketing and communication

• Alternate Marketing Networks Posts Loss

  Alternate Marketing Networks Inc. reported a net loss of $38,990 for the fourth quarter, down from net income of $33,137 the year before. Net sales for