Chief Marketer Staff

• List and Database News

  Small Business Services and Technology Buyers Within the past 12 months, 797,734 individuals have purchased a variety of products and services for their

• Boise Cascade Purchase of OfficeMax Cleared

  A 30-day waiting period has passed, and Boise Cascade is cleared to acquire Cleveland-based OfficeMax, an office products and business machines marketer.

• Vermont Teddy Bear Acquires Floral Marketer

  The Vermont Teddy Bear Co. Inc. has purchased Calyx & Corolla, a floral mail order and catalog business, in a cash and stock transaction valued at $3.7

• Edith Roman Debuts Homeland Security List

  Edith Roman Associates has introduced a new file, Homeland Security Executives ER, which names 335,844 executives. They are people who play a role in

• New Products and Services

  Business Model Selector: This product combines data on business and consumer-level purchases for response and conversion modeling purposes. Company and

• Geoff Smith Hired by Software of the Month

  Geoff Smith has been hired as director of direct marketing at SOMC Group Inc., which sells software through direct marketing. SOMC is a member-based distributor

• People Around Patients Are Influential in Pharmaceutical Decisions: Study

  Healthcare influencers

• Return to the Throne

  Everyone wants to be king. Disney’s The Lion King commands a certain amount of respect, having reigned as the king of worldwide box office sales for an

• Middle-Earth Bound

  Coupon books are so Middle Ages. But Web-based loyalty programs, now that’s Middle-Earth. At least New Line Cinema thinks so. The studio’s home entertainment

• Agencies

  Gupta Calls for Greater Openness

  InfoUSA CEO Vin Gupta, the only DM executive to appear in a 60 Minutes II program on financial privacy earlier this year, called on his fellow CEOs in