Chief Marketer Staff

• Draft London Wins VisitBritain Account

  Draft London has won the account for creating and Implementing a three-year customer acquisition strategy for VisitBritain in western Europe. The budget

• Bazzone Exits COO Post at Restoration

  Tom Bazzone is leaving his position as COO and board member of cataloger and retailer Restoration Hardware to pursue other opportunities. Bazzone was

• And a Partridge in a Page Count

  10 catalogers mailing

• News Briefs

  MCDONALD’S: announced plans to consolidate its worldwide media strategy, planning and buying efforts with OMD Worldwide, a division of Omnicom Group,

• Mobile Phone Marketers Write Anti-Spam Code of Conduct

  Mobile phone marketers are perhaps learning a thing or two from e-mailers

• Mailers Support Some GAO Stands on CSRS Law

  ndustry groups supported a General Accounting Office position recommending Congress repeal part of a new law affecting the U.S. Postal Service. The part

• Lowe Plus Draft Form Draft Brazil

  Lowe& Partners Worldwide and Draft Inc. are re-branding Lowe TTL in Sao Paulo as Draft Brazil. With this Brazil operation, Draft has 29 offices in 23

• Federal Legislation Considered to Regulate Gift Cards

  New York Senator Charles Schumer plans to propose federal legislation to ban monthly fees automatically deducted from gift cards. The legislation would

• Agencies

  The N Network Kicks-off Mall Tour

  The N, Nickelodeon’s nighttime network for teens, this month takes its new series Real Access on a five-city mall tour. The Real Access Mall Tour will

• Pitney Bowes Announces Reorg

  Pitney Bowes Inc. has re-organized its structure and formed two internal businesses, the Global Mailstream Solutions and the Enterprise Solutions. Global