Chief Marketer Staff
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Touch Clarity Names Clayton Vice President
Touch Clarity, a provider of behavioral targeting systems for online marketers, ha named Jeffrey Clayton vice president of regional sales.
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New Products and Services
Registered E-mail System: proves the sending, delivery and content of e-mail messages and attachments
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Listline e-Newsletter 06/29/06
There are 1.5 million names on the Webwise Food and Beverage Prospects
list. These individuals responded to online surveys and indicated an
interest in specialty foods. -
Agencies
From G.I. Joe to General Grievous
You want to sell a Mr. Potato Head or a Star Wars toy to a kid? Buy an ad on Cartoon Network, or an ad in any mainstream magazine targeting the little nippers.
But if you want to sell a Star Wars action figure to a serious (and likely adult) toy collector, that’s a different—and more complicated—story, says Ed Kriete, senior vice president of marketing services, Hasbro.
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Agencies
Read All About It!
If you’re a true collector, chances are you don’t just have boxes of your object of love around your house. You probably have a bunch of magazines about the topic lying around too.
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Agencies
I Know Why I’m Here. Do You?
When I was pregnant with my first child, he gave me the chance to decide our vacation destination, anywhere in the world that our budget would allow. I choose exactly what he predicted I would, Comic-Con International in San Diego.
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Agencies
I Must Have It!
Looking for a hip collectible to show some love for the Man of Steel in honor of his new flick? Try a Superman Tag, a fundraiser started by the Christopher Reeve Foundation, to raise money and awareness for people living with paralysis.