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Chief Marketer Staff

  • Domino’s Pairs with Domino Championship

    Domino’s Pizza is delivering as the title sponsor of the first-ever California State Domino Championship. The pizza maker is activating with tournament signage, a hospitality suite and pizza-related prizes and trips for tournament winners.

  • News Briefs

    CBS: will promote its fall TV lineup through…MATTEL: has launched a new licensing partnership with…THE BRAVO GROUP: Miami, and WPP Group’s media shop Mediadge:cia, New York, have…EPRIZE: an interactive promotion agency based in Pleasant Ridge, MI, has…

  • ClubCorp to Promote Wine Clubs

    ClubCorp of Dallas plans to launch numerous direct- and special events marketing wine clubs in conjunction with wineries.

  • U.S. Firms Bolster Marketing Technology Overseas

    U.S. marketing technology firms are expanding overseas in developing markets like China and Brazil.

  • Founder of List Counsellors Rich Reinhart Dies

    Richard M. Reinhart, who founded list brokerage and management firm List Counsellors Inc., died Tuesday of cancer exacerbated by diabetes. He was 64, according to friend and colleague Dave Nussbaum.

  • List Management VP at Teramedia Marissa Schineller Dies

    Marissa Schineller, 27, vice president of list management at Teramedia Corp., died unexpectedly on Sept. 16.

  • Revlon CEO Jack Stahl Steps Aside

    Revlon, Inc. has named David Kennedy as president and CEO, effective immediately. He replaces Jack Stahl, who is leaving to pursue other interests, but has agreed to stay on for a 30-day transition period.

  • Mail Stream: A Report on Incoming Direct Mail

    Victorian Trading Gives Holiday Sneak Preview Victorian Trading Co. gets a jump on the upcoming fall/holiday mailing cycle by giving consumers a peek at seasonal items in its first-ever Holiday Sneak Preview catalog. The book arrives complete with a …

  • Listline e-Newsletter 09/18/06

    Direct Media Inc. has been named list manager for Medical Arts Press
    Inc. This cataloger targets professionals in the dental, chiropractic,
    eye care, podiatry, veterinary and other healthcare fields.

  • Levi’s Makes TV Spots Personal

    Levi’s fans who want to star in the brand’s newest commercial can grab their moment of fame online.