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Affiliate Summits
This past week, two different types of gatherings took place for those in the affiliate / performance marketing world, one small, the other large, one in the middle of the country and the other in the city that founded the…
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The Return of Click Arbitrage… Sort of
Two weeks ago we did a series about the two face of quality score, with the focus being two of the seemingly motivating factors behind Google’s now infamous metric. The first is strategic and long term – building a…
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Online Searching Increases in Popularity
According to a recent report released by Pew Internet & American Life Project, a lot more Internet users are using search engines on a daily basis today compared to 2002.
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Olympics Fever Hits the Web
With the 2008 Olympics finally happening in Beijing, China, it’s prime time for Olympics-related Web sites.
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Mobile Phones Defy Economic Gravity
Yes, the U.S. economy has been in the dumps lately, but that seems to have absolutely nothing to dampen the mobile phone market.
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Agencies
T-Mobile Signs on to Nokia’s Spike Lee Social Film
T-Mobile has signed on as the top sponsor for Nokia Productions, the consumer-generated promotion that will build a short film out of video and audio footage from the mobile phones of everyday people.
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Epic Advertising Appoints Marc Porcelli
Online Marketing veteran hired as Vice President of Advertising Sales.
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In the Time of a Recession, is Branding Really Enough?
In a downward market, does a positive correlation between brand awareness and customer acquisition still exist?
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E-Mail Suffering Because of Social Networking, Text Messaging
It comes as no surprise that e-mail marketing has been suffering because of the increasing popularity of online social networks and text messaging.
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Linux Will Overtake Windows in Mobile Realm
ABI Research recently predicted that Mobile Linux will outdo Microsoft Windows Mobile in the mobile Internet device (MID) market by 2013.
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