Marketing Budgets up Globally, But Challenges Persist
Marketing budgets, staffing levels and trading conditions improved in January, according to Warc's latest Global Marketing Index.
Marketing budgets, staffing levels and trading conditions improved in January, according to Warc's latest Global Marketing Index.
U by Kotex has debuted GenerationKnow.com, a new branded information and social hub where girls can get the facts about vaginal health and wellness.
With an estimated 1 billion people using Facebook, now is the time for marketers to take advantage of Facebook advertising to generate leads.
Hilton Hotels unleashes a humorous interactive quiz designed to get us all thinking about taking a vacation.
This year’s annual program around the Super Bowl, “A Man Knows How to Choose His Team,” continues Tecate's hard work to reach the U.S. Hispanic consumer.
Influencer marketing has experienced explosive growth. Here's what's trending for the New Year.
In case you missed 'em, here's the Top 10 most widely read articles in December from PROMO.
Cravebox is a new product discovery service that delivers themed, curated boxes with unique finds relevant to the recipients’ interests, occasions and activities.
Retailers with heavy investments in physical stores resent Showrooming. Here's the latest on opportunities to fight back.
Social media as a marketing tool made great strides in 2012. What can you do to take social marketing to the next level?