Kaylee Hultgren
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Demand Gen
Brands on Fire: Mountain Dew Marketing VP Nicole Portwood on Dew’s ‘Culture of Doing’
Our monthly analysis of the world’s top brands and the marketing moves that are setting them apart.
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Acquisition
Oracle CX CMO Talks Customer Experience Trends for Marketers in 2020
Oracle’s Des Cahill discusses the evolution of CX, trends for 2020 and data-driven leadership.
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Video Marketing
Benefit Cosmetics Partners With Gen.G on Video Series for Female Gamers
Benefit Cosmetics is launching a weekly video series designed to engage female gamers.
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Acquisition
Three New Instagram Tools for Social Media Marketers
Business accounts on Instagram have access to these new tools.
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Digital
10 CES Technology Takeaways for Marketers
Ideas, trends and forthcoming formats that marketers can take away from CES 2020.
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Email
Three Ways to Incorporate Video Into Your Email Marketing Program
Three ways marketers can use video in email marketing to engage prospects.
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Acquisition
Experiential Marketing Trends of the Year: 10 Case Studies
A curated list of case studies in experiential marketing, from HBO, Taco Bell, Google and Absolut.
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Acquisition
Four Content Trends for Marketing Pros in 2020
Crafting engaging content through brand communications will remain top of mind for marketers this year.
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Acquisition
INFOGRAPHIC: Five Insights From the 2020 Chief Marketer B2B Marketing Outlook
How B2B marketers are generating leads with the highest ROI.
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Acquisition
Wayfair, Pandora, Diageo Executives Weigh In on 2020 Marketing Opportunities
Brand marketers discuss the challenges and opportunities top of mind in 2020.