Kaylee Hultgren
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Acquisition
Adobe Summit: Six Digital Marketing Trends Impacting Business in 2020
Marketing trends influencing business in 2020 according to executives at Persado and Adobe.
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Acquisition
SmileDirectClub, Nested Bean Offer Six Insights on Direct-to-Consumer Marketing
Six insights about D2C marketing culled from interviews with marketers at SmileDirectClub and Nested Bean.
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Technology
Tips for Marketing Teams Working From Home
Essential tips for marketers working from home—from managing teams to video conferencing.
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Acquisition
Event Marketing Strategies: Six Trends from B2B Leaders
Strategies in event marketing from B2B leaders in the forefront of the industry.
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Acquisition
Brands on Fire: SmileDirectClub
Our monthly analysis of the world’s top brands and the marketing moves that are setting them apart.
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Acquisition
Cause Marketing in the Time of COVID-19
A list of companies that have jumped on the cause-marketing relief train during this unprecedented time.
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Acquisition
Marketers on Fire: Nested Bean Founder and President, Manasi Gangan
Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.
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Data & Analytics
Data on Digital Creative, Media Consumption and Consumer Confidence During Covid-19 Crisis
A look at analysis and surveys from Nielsen, Disqo and Pattern89 related to consumer behavioral shifts during the crisis.
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Acquisition
Marketers on Fire: John Burke, Global CMO at Bacardi
We spoke with Bacardi global CMO John Burke about his three-part marketing restructure, the brand’s “Back to the Bar” consumer intelligence initiative and its nimble go-to-market strategy.
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Acquisition
Brands on Fire: Rothy’s
Our monthly analysis of the world’s top brands and the marketing moves that are setting them apart.